What is intended to be the most comprehensive survey of South Africa's blogger community has been launched today by 24.com, in association with blog aggregators Afrigator.com and Amatomu.com and online DVD rental company PushPlay.co.za. The goal is to demonstrate the diversity and sophistication of South Africa's portion of the global blogosphere.
"South Africa is the continent's largest blogging community, yet very little is known about the individuals who blog and what inspires them to share their thoughts, observations and experiences with the world," says Matthew Buckland, GM of online publishing and social media at 24.com.
"Although African bloggers make up less than one percent of the global blogosphere, we have a vibrant local online community, with some exciting growth in the number of those contributing and reading blogs."
For those who complete the survey, Speak Up!, at http://blogs.24.com/blogsurvey/start.htm, three lucky participants will stand the chance to have their blog profiled on the 24.com network, as well as be eligible for one of three prizes offered by PushPlay. All South African-based bloggers are welcome to participate.
"Bloggers are a broad range of people from different walks of life and a wide spectrum of opinions, interests and experiences. With this survey, we hope to get a good snapshot of how bloggers make the 'net work for them," adds Buckland.
The highly collaborative survey was developed with input from luminaries across the local blogosphere, including Arthur Goldstuck, Vincent Maher, Nic Haralambos, Mike Stopforth, Charl Norman, Justin Hartman, Rob Stokes and Tertia Albertyn.
The deadline to complete the survey is 23.59pm on 7 November 2008.